DraftKings has launched a subscription service in New York, aiming to offset the state’s 51% sports wagering tax. The service, DraftKings Sportsbook+, offers a $20 monthly fee for enhanced odds on winning parlays. Subscribers can enjoy boosts ranging from 10% for a two-leg parlay to a full 100% for an 11-leg parlay, with a maximum bet of $25. This initiative, quietly introduced on December 28, targets select customers in New York, one of the top markets for online gaming. The company has not disclosed the number of subscribers but is offering the first month free. DraftKings is the first U.S. sportsbook to introduce such a subscription model, potentially setting a trend in the industry.
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