Amazon’s Zoox plans to significantly expand its robotaxi operations in 2025, aiming to offer public rides “quite soon.” The company intends to grow its fleet from a couple dozen vehicles and expand its testing to new cities like Miami and Austin, Texas. Zoox has been testing its unique, driverless robotaxis in Las Vegas, San Francisco, and Foster City, California, since early 2023. Las Vegas is set to be the first commercial market, with an “Early Rider Program” launching in the coming months. The Zoox robotaxi, designed without traditional controls like steering wheels, has been described as a “box” or “toaster” due to its unique design. Despite some operational hiccups, the vehicle has shown promising performance during tests. If successful, Zoox could become the second major player in the robotaxi industry after Waymo, which currently operates over 150,000 paid rides weekly in four markets. However, the commercialization of autonomous vehicles remains challenging, with high costs and regulatory uncertainties.
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