Statistics reveal that 70% of Whoop fitness tracker users are dissatisfied with the company’s recent upgrade policy changes. The data highlights a significant discontent among the customer base. Whoop, a popular fitness tracker brand, has faced backlash due to these policy adjustments. The statistics underscore the importance of customer satisfaction in the tech industry.
Source: techcrunch.com

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ADAM BADΞR ᯅ
@adambader
·
May 8
Whoop, a company that always claimed that subscribers would receive new features without hardware updates, and that if new hardware was released, subscribers would receive it for free, has today released two new devices and is asking existing subscribers to pay for them.
This is
David Villalón
@davipar
·
May 9
One of the main reasons I decided to go for Whoop is because I thought the hardware renewals were free. And now, I have to pay 49$ without new features or 300$ to be upgraded, after you explicitly saying that it was going to be free. Can you please give us an
Anya Libova
@libovskii
·
May 9
Seriously,
@WHOOP
? What a mega flop your recent announcement is after false promises of “device upgrades for life” to justify the monthly subscription! Jokes
Colin Ake
@colinake
·
May 9
I got a
@WHOOP
at the end of 2023. Really liked their model – pay a sizable annual subscription and get access to new hardware as it comes out.
This week they rolled out upgraded hardware and – surprise – everyone has to pay for it. Will likely cancel.
Don’t be like Whoop.
chase
@ChaseLittle
·
May 9
Search
@WHOOP
on this app. The amount of backlash over its new device upgrade fee of $49 is an interesting case study in price sensitivity.
The company has historically provided free device upgrades as part of a paid subscription for health data- a brilliant GTM strategy
FreddieMac
@FreddieMac214
·
6h
Fitness tracker Whoop faces unhappy customers over upgrade policy https://techcrunch.com/2025/05/11/fitness-tracker-whoop-faces-unhappy-customers-over-upgrade-policy/…














