Target’s holiday sales exceeded expectations, with a 2.8% increase in total sales and a 2% rise in comparable sales during November and December. The company’s digital sales grew by nearly 9% compared to the previous year’s holiday period. Despite these gains, Target did not adjust its profit outlook, suggesting that holiday deals might have impacted profit margins. The retailer now anticipates fourth-quarter earnings per share to be between $1.85 and $2.45, with full-year earnings expected between $8.30 and $8.90. Black Friday and Cyber Monday set record-high sales, with discretionary categories like apparel and toys showing significant growth. However, the company’s aggressive pricing strategy, including price cuts on over 10,000 items, indicates a focus on attracting budget-conscious consumers. Target also announced leadership changes, with new appointments in key roles starting in February.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
